Specialist - Assistant Manager - Global Marketing - Hyderabad

Summary

Position Summary

Specialist - Assistant Manager - Global Marketing - Hyderabad

We are looking for a Specialist Assistant Manager to partner with the Global Industry Marketing Leaders—to help translate business goals into actionable marketing plans. This role involves helping manage campaign components, collaborating with creative and content teams, and overseeing workflows to facilitate brand consistency and timely delivery. You will also handle budget oversight, vendor coordination, and mentor junior staff, with a strong focus on strategic execution and operational excellence.

Work you'll do

As a Global Marketing Analytics Specialist on the Global Growth Marketing team, you will be responsible for:

• Translate business objectives into integrated marketing strategies, campaign plans, content approaches, and activation plans for global industry audiences
• Coordinate the development and review of campaign briefs, digital and offline content, presentations, and other brand-compliant assets with creative, content, and channel teams
• Manage account-based and opportunity-based marketing initiatives, email calendars, event planning, paid advertising, workflows, budgets, vendors, timelines, and deliverables across concurrent projects
• Establish key performance indicators (KPIs) and use dashboards, campaign reports, and return-on-investment (ROI) analysis to assess results, identify optimization opportunities, and inform future campaign plans
• Partner with Global Industry Marketing Leaders, Client Account Teams, Research & Insights, and other stakeholders while providing feedback and onboarding support to junior team members and reviewing work for accuracy and brand compliance

The team

Global Growth Marketing directs, manages, and coordinates high impact, global marketing campaigns to deliver on the sector/industry, business and member firms marketing strategies to promote solutions/services, business and industry insights, and create unique client experience. These multifaceted marketing campaigns are designed to enhance Deloitte brand eminence, reaching a diverse range of internal and external stakeholders, including clients, media, government, non-government organizations, industry influencers, and the internal Deloitte network.

We blend creativity, strategy, collaboration, and data-driven thinking. In addition to executing campaigns, we coordinate stakeholders, manage budgets and workflows, improve digital experiences, and measure performance so each effort can learn, adapt, and have a greater impact over time. Across every level, our work is grounded in teamwork, curiosity, and a shared focus on helping Deloitte show up in the market with clarity, consistency, and purpose.

Location: Hyderabad

Shift Timings: 11 AM to 8 PM

Qualifications

Required

Marketing content strategy: develop and lead execution

• • Partner with industry marketing leaders, industry leaders, and geo marketers define campaign objectives and scope; lead the translation of business needs into innovative, high-impact content strategies
• Own the translation of business objectives into integrated marketing campaign plans; anticipate challenges and build contingency plans to keep campaigns on track
• Socialize campaign plans with industry and marketing leadership, securing stakeholder buy-in and managing expectations across senior stakeholders
• Design and lead compelling marketing campaigns and activations aligned to business growth plans, ensuring narrative consistency across all deliverables
• Guide the selection and use of digital marketing channels (web, social, email), ensuring content strategy is channel-appropriate and audience-relevant
• Lead the development of high-quality marketing and communications content—internal toolkits, newsletters, digital and mobile copy (Deloitte.com, intranet, social media) — and review/approve outputs from analysts for accuracy, brand voice, and consistency
• Provide strategic direction on Search Engine Optimization, leveraging tools and technologies to improve visibility and effectiveness
• Monitor trends in channels, formats, and competitor activity; translate insights into recommendations that keep content strategy current and differentiated
• Maintain a strong command of existing content assets and drive resourceful repurposing to improve turnaround time and consistency across teams
• Oversee the development of custom, brand-compliant presentations for senior stakeholders, ensuring visual and narrative quality

Marketing analytics and impact measurement

• Own marketing effectiveness measurement and ROI processes; ensure rigor and consistency in how impact is tracked and reported
• Lead the collation of metrics and creation of campaign impact reports for leadership, ensuring reports are insight-driven, not just descriptive
• Drive a data-driven marketing mindset across the team; use campaign results to proactively recommend changes to future campaigns and strategy
• Develop KPIs and benchmarks to inform campaign strategy, drawing on past performance and industry benchmarks; guide analysts in applying these consistently
• Identify opportunities to select, configure, or optimize marketing tools and automation to improve efficiency and reporting quality
• Contribute to and help shape best practice discussions within the Global Marketing team, mentoring analysts on analytical rigor and storytelling with data

Project & stakeholder management

• Manage timelines, budgets, and vendor coordination for marketing initiatives, ensuring financial reporting adheres to controls
• Serve as a key point of contact for senior stakeholders across industry/sector and marketing leadership; manage expectations and resolve conflicts proactively
• Identify and address complex challenges or campaign issues; drive process improvements to strengthen team ways of working
• Manage multiple concurrent projects, balancing priorities and resources across campaigns

Team leadership

• Provide guidance and mentorship to analysts and junior team members on content strategy, analytics rigor, and best practices—without necessarily a formal reporting line responsibility
• Act as a senior point of escalation within the team for complex content, campaign, or stakeholder challenges, helping junior colleagues navigate ambiguity
• Facilitate cross-functional collaboration across content, analytics, and campaign teams to ensure seamless execution and alignment
• Own final review and approval of outputs — content, presentations, reports — for accuracy, quality, and brand compliance before they reach leadership or external audiences, serving as the quality gate for the team
• Model best practices and elevate team capability through knowledge-sharing, feedback on work product, and coaching in the moment (e.g., during campaign reviews or content critiques)

Service excellence

• Lead collaboration with Marketing & Communication stakeholders — digital channels, communications, internal knowledge services, and analytics teams — to define campaign goals, coordinate content dissemination, and measure success
• Ensure rigorous compliance with legal and DTTL brand standards across all marketing deliverables produced by the team
• Support the team's daily operations and build strong, trust-based relationships across all stakeholder groups
• Network: build relationships & coordinate with collaborating teams
• Champion the sharing of best practices with the broader marketing community and industry/sector teams
• Build and strengthen relationships across the broader network—other Global Growth teams including Brand, Communications, Partnerships, Knowledge Services, other geo-marketers, and other support teams in Hyderabad and Global

Preferred

Master of Business Administration (MBA) degree or postgraduate degree in marketing, communications, business, or analytics

Our purpose

Deloitte’s purpose is to make an impact that matters for our people, clients, and communities. At Deloitte, purpose is synonymous with how we work every day. It defines who we are. Our purpose comes through in our work with clients that enables impact and value in their organizations, as well as through our own investments, commitments, and actions across areas that help drive positive outcomes for our communities.

Our people and culture

Our inclusive culture empowers our people to be who they are, contribute their unique perspectives, and make a difference individually and collectively. It enables us to leverage different ways of thinking, ideas and perspectives, and bring more creativity and innovation to help solve our clients’ most complex challenges. This makes Deloitte one of the most rewarding places to work.

Professional development

At Deloitte, professionals have the opportunity to work with some of the best and discover what works best for them. Here, we prioritize professional growth, offering diverse learning and networking opportunities to help accelerate careers and enhance leadership skills. Our state-of-the-art DU: The Leadership Center in India, located in Hyderabad, represents a tangible symbol of our commitment to the holistic growth and development of our people. Explore DU: The Leadership Center in India .

Benefits To Help You Thrive

At Deloitte, we know that great people make a great organization. Our comprehensive rewards program helps us deliver a distinctly Deloitte experience that helps that empowers our professionals to thrive mentally, physically, and financially—and live their purpose. To support our professionals and their loved ones, we offer a broad range of benefits. Eligibility requirements may be based on role, tenure, type of employment and/ or other criteria. Learn more about what working at Deloitte can mean for you.

Recruiting tips

From developing a stand out resume to putting your best foot forward in the interview, we want you to feel prepared and confident as you explore opportunities at Deloitte. Check out recruiting tips from Deloitte recruiters.

Requisition code: 369846