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Marketing and Influencer Outreach

THC Consulting FZE · Posted today

  • India (Remote)
  • Remote
  • Full-time
  • 1+ yrs

About the role

Marketing & Influencer Outreach Specialist

Company: THC Consulting FZE

Location: Remote

Employment Type: Full-Time

About the Role

  • THC Consulting FZE is looking for a proactive and creative Marketing & Influencer Outreach Specialist to support the growth of the company projects.
  • This role combines social media marketing, video content creation, influencer and creator outreach, community engagement, lead generation, partnerships, and digital business development.
  • The ideal candidate should be comfortable being hands-on with social media — including creating videos, appearing in or producing short-form content, managing social channels, researching prospects, contacting influencers and generating measurable business opportunities.

Key Responsibilities

  • Social Media & Video Content Creation
  • Develop and execute weekly and monthly social media content plans for Bellokey and Blingram.
  • Create, film, edit and publish short-form videos, Reels, TikToks, Shorts and Stories for social media platforms.
  • Develop creative video concepts based on current trends, product features, campaigns and target audiences.
  • Create engaging educational, promotional, entertaining and product-focused video content.
  • Adapt videos and content for Instagram, TikTok, Facebook, LinkedIn and X.
  • Participate in video content where appropriate, including product demonstrations, promotional videos and social media campaigns.
  • Edit videos using tools such as CapCut, Canva, Adobe Premiere Pro, VN or similar platforms.
  • Create graphics, captions, thumbnails and other supporting social media content.
  • Manage daily social media publishing and content distribution.
  • Identify relevant Facebook, LinkedIn and Telegram communities for targeted content distribution.
  • Monitor content performance, engagement, reach and conversion.
  • Maintain accurate records of published content, links, engagement and generated inquiries.
  • Influencer & Creator Outreach
  • Research and identify relevant influencers, content creators and online communities for Blingram.
  • Build and maintain a database of potential creators and influencers.
  • Conduct personalized outreach through social media, email and other relevant channels.
  • Develop appropriate outreach messages based on creator profile, audience and engagement.
  • Follow up with creators and manage communication through the partnership process.
  • Identify potential influencer collaborations, campaigns and promotional opportunities.
  • Evaluate creators based on audience relevance, engagement, content quality and suitability for the brand.
  • Track outreach activity, responses, qualified conversations and creator acquisition.
  • Bellokey Marketing & Lead Generation
  • Identify potential Bellokey users, real estate agents, agencies, property professionals and business partners.
  • Conduct targeted B2B and B2C outreach campaigns.
  • Generate qualified leads through social media, communities, direct outreach and digital campaigns.
  • Support campaigns designed to increase Bellokey users, property listings, agents and business opportunities.
  • Initiate conversations with potential customers and partners and coordinate follow-ups.
  • Track lead sources and measure the conversion of marketing activity into qualified opportunities.
  • Community & Digital Outreach
  • Identify relevant Facebook, LinkedIn and Telegram groups and communities.
  • Participate professionally in relevant communities and contribute useful, non-spam content.
  • Share relevant Bellokey and Blingram content in accordance with community and platform rules.
  • Build relationships with community administrators, creators and potential partners.
  • Maintain records of communities used, activities completed and leads generated.
  • Email & Prospect Outreach
  • Research and identify relevant prospects and partnership opportunities.
  • Conduct targeted email and social media outreach.
  • Create personalized outreach messages and follow-up sequences.
  • Monitor responses, qualified conversations and meetings generated.
  • Maintain accurate prospect and campaign records.
  • Use automation tools responsibly and ensure outreach remains targeted and compliant.
  • Key Performance Indicators
  • Performance will be measured through both marketing activity and measurable business outcomes.

Monthly targets may include

  • Content & Social Media
  • 120+ social media posts
  • 50+ short-form videos/Reels/Shorts
  • 150+ Stories
  • 250+ quality community/group posts
  • 30+ live-streaming sessions
  • 16–25 hours of live-streaming
  • Outreach
  • 1,200+ qualified outreach activities
  • 600–1,000 Bellokey prospects contacted
  • 600–1,000 Blingram creator/influencer prospects contacted
  • 400–600 AI Avatar prospects contacted
  • 300–500 qualified B2B email outreach activities
  • 400+ follow-ups
  • 200+ creator/influencer contacts
  • 100+ partnership prospects
  • Lead Generation
  • 100+ qualified leads
  • 60–100 qualified conversations
  • 12–20 qualified meetings/demos
  • Measurable Bellokey opportunities
  • Measurable Blingram creator/user acquisition
  • Measurable AI Avatar opportunities

Requirements

  • 1–2 years of professional experience in Digital Marketing, Social Media Marketing, Influencer Marketing, Content Creation, Lead Generation, Outreach or a related field.
  • Proven ability to create and edit short-form video content for social media.
  • Comfortable filming videos and creating engaging social media content.
  • Good understanding of Instagram, TikTok, Facebook, LinkedIn and X.
  • Experience with influencer or creator outreach is an advantage.
  • Strong written and verbal communication skills.
  • Creative mindset with an understanding of social media trends and audience engagement.
  • Experience using video editing and content creation tools such as CapCut, Canva, Adobe Premiere Pro, VN or similar tools.
  • Strong research and prospect identification skills.
  • Comfortable with targeted, high-volume outreach.
  • Strong organizational skills and attention to detail.
  • Ability to work with KPIs, targets and performance reports.
  • Commercial mindset and understanding of how marketing activity can generate leads and business opportunities.
  • Self-motivated, proactive and comfortable working independently.
  • Experience with CRM, email marketing or outreach tools is an advantage.
  • Experience in real estate, AI, SaaS, technology, social media or creator platforms is a plus.
  • What We’re Looking For
  • We are looking for someone who is hands-on, creative and commercially focused — someone who can create a video in the morning, publish and distribute content, identify potential influencers and prospects, conduct outreach, follow up with leads, and measure the results of their work.
  • This is not a purely content-creation position. The successful candidate will be expected to combine content creation + social media growth + influencer outreach + lead generation + measurable business development activity.

Compensation

  • Monthly Salary: 100–200 USD, depending on experience, skills and overall suitability for the role.

Skills

Video content creationInfluencer marketingLead generationOutreachContent creationVideo editingResearchCommunity engagement